## What Refinements Increase the Usefulness of Impact Mapping?
To better connect work to real outcomes, the extended Impact Map adds **Customer Outcomes** between Personas and Business Impacts, highlighting what users want to achieve in order to reach organizational goals.
Additionally, **terminology updates** improve clarity and alignment:
- "Actor" is now **"Persona"** to match UX language.
- "Deliverables" are now **PBIs (Product Backlog Items)** for consistency with Scrum.
These refinements ensure the map reflects both user motivation and practical delivery language, bridging the gap between intent and execution.
## Works Consulted
1. [Extending Impact Mapping to Gain Better Product Insights](https://www.scrum.org/resources/blog/extending-impact-mapping-gain-better-product-insights)| Scrum.org | Accessed 27 Dec. 2023.
## Connections
follows:: [[5.1 Impact Mapping Aligns Work with Outcomes]]
topics:: [[Impact Mapping]], [[Persona]], [[Product Backlog Item]]
![[Footer]]